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From 0 to 20 customers using only Reddit threads

A solo founder case study: no ads, no outbound email — just daily approval of AI drafts for high-intent posts.

Jordan M.May 15, 20268 min read

I shipped a dev-tools SaaS and had exactly zero distribution skills. Twitter felt like shouting into void; cold email felt wrong for my price point.

I tracked r/SaaS, r/startups, and three niche subreddits. SaaSLeadsBuddy surfaced 3–5 threads daily where someone asked for tools like mine.

I spent fifteen minutes each morning approving drafts and posting natively. No auto-posting — I wanted zero ban risk.

Month one: 4 trials from threads. Month three: 20 paying customers, mostly from replies that still rank when you search the problem on Google.

The lesson: consistency beats virality. Showing up in the right threads every day compounds faster than one lucky post.

Ready to find leads where buyers are already asking?

SaaSLeadsBuddy scans Reddit, Quora, YouTube, X, and LinkedIn — then drafts value-first replies you approve and post.

Start free trial

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